AI Analyst for Social Videos

Hook analyzes the creative decisions inside high-performing social videos, identifies the patterns that drive performance, and turns them into clear guidance on what to create next.
Compatible with all social-video platforms

Your videos deserve better than 3k views.

If you’re here, chances are your organic is not where it should be:

You rely on paid or influencers to get reach
Your creative process still involves guesswork
You can’t clearly explain why something didn’t work — or why the next one will

One platform to understand, predict, and scale what works

AI Video Analyst
Deconstructs hooks, subtitles, pacing, visuals, sounds and 300+ variables.
AI Strategist
Uncover the building blocks of viral videos, before they blow up.
AI Copywriter
From trending sounds to tempo, it breaks down what keeps people watching.
Feed Curator
Find the perfect B-roll for each scene
Trend Scout
Stay ahead of every monthly trend
AI Video Editor
(coming soon)
AI Video Analyst
Breaks down social videos into creative decisions (hooks, pacing, visuals, audio) to understand what drives performance.
AI Creative Strategist
Analyzes your content alongside competitors and creators to reveal what’s working in your niche.
AI Scriptwriter
Turns proven patterns into data-backed hooks, scripts, and content ideas.
Unified Video Feed
All brand, competitor, and creator videos in one feed, sortable by creative decisions and performance.
Trend Scout
Identifies rising trends, sounds, angles, and creative moves relevant to your category — before they peak.
AI Video Editor (coming soon)
Turn data-backed scripts into fully edited, ready-for-publish videos.

From Guesswork to Science

From Guesswork to Science

Hook studies your brand and your industry to deliver data-backed scripts your team can shoot today.
Decode Your Ecosystem

Upload your brand and select top competitors, creators, and publishers to audit the market.

Predict the Next Hit

AI deconstructs millions of data points to surface hooks, edits, and tones proven to trigger engagement.

Scale with Certainty

Generate scripts, briefs, and playbooks your team (or clients) can execute with confidence.

1. Build Your Creative Baseline
Analyze your past videos and brand context to understand what already drives performance
2. Analyze Your Industry
Break down top-performing videos in your niche to uncover repeatable viral patterns
3. Turn it into content that performs
Turn those patterns into high-performing hooks, scripts, and strategies you can apply.
Pricing

Plans built for teams serious about performance — not experiments

Starter
$89
/month
For brands tired of weak Reels.
  • 1 Brand Hub
  • Instagram only
  • 10 brands/creators tracked
  • 50 videos analyzed / month
  • AI Scriptwriter (limited)
  • Creative Analytics Dashboard
  • Industry Benchmark
  • Video Library Feed
  • 1 seat
Growth
$250
/month
For teams who want full creative intelligence.
  • 1 Brand Hub
  • Instagram, TikTok & Shorts
  • 30 brands/creators tracked
  • 300 videos analyzed / month
  • AI Scriptwriter: unlimited
  • Brand Tone & Messaging Profile
  • Content Performance Reports
  • Priority chat support
  • 5 seats included (+$20/user)
Agency
$459
/month
For agencies running multiple brands.
  • 5 Brand Hubs
  • 50 brands/creators tracked
  • 1,500 videos analyzed / month
  • Ad Performance Audit
  • Comment Sentiment Analysis
  • Client read-only portals
  • Integrations: TikTok, Meta, YouTube, Slack, Notion
  • 15 seats included (+$20/user)
  • Dedicated Slack channel
Enterprise
Custom
For large teams and enterprise agencies.
  • 10+ Brand Hubs
  • Custom competitor & video analysis volume
  • Custom AI Agents (brand-trained)
  • Private API & Data Lake export
  • White-label reports
  • Dedicated CSM & onboarding
  • Access to verified creative partners
Free Website
$0
Build a website you always wanted, with your own domain.
  • Everything in Starter +
  • Access to SaaS
  • Analytics and more
  • Anonymous board views
Basic website
$450
/mo
Build a website you always wanted, with your own domain.
  • 2 editable boards
  • Premium templates
  • Anonymous board views
  • Core integrations
Business
$910
/mo
Build a website you always wanted, with your own domain.
  • Everything in Teams +
  • 24/7 Support
  • Weekly Reports
  • All features included
Used by teams who need proof, not opinions
Stop Guessing.
Start Growing.

Hook helps creators, teams, and agencies go viral more consistently by understanding why content works — not just what went viral once.